
In case you haven’t noticed, @thesilksneaker on Instagram is now @shloka and along with this name change, the start of the new decade is seeing a whole new revamp of my space on social media. As I asked myself what exactly I wanted to focus on and share with you all, I realised I was more than just a luxury blogger, but I was a “conscious luxury ambassador”, here to lead a mindful fashion and beauty revolution.
Right now, the words of Barrack Obama could not ring truer. “We are the first generation to feel the effect of climate change and the last who can do anything about it.” From strange seasonal changes to bushfires, you cannot ignore that the world is changing. It is so easy and simple to lose yourself in the glamour and charm of the fashion industry but it’s time to be more mindful and more aware.
Everything is a journey, everything is a process and I don’t expect fashion brands, you, or me, to suddenly wake up tomorrow and lead completely different lives with no bad habits at all. We are allowed to be beginners in this process, and that means being more conscious about the way we consume and live.
Just like you, I love a good Zara shop, I love to browse around and indulge in something and I love to try new beauty products. I have faith that brands of all sizes will catch up to this new sustainable revolution and I am willing to give them the time to make those large changes to their supply chains. It also means that I am going to enter this new decade being a more mindful consumer and communicator. It means that every recommendation you get from me, every item I buy, is going to be a more thoughtful process and one that is truly considered.


It also means that I will make an effort to highlight brands that are doing something incredible while focusing in on this luxury space. After all, we all want to learn how to save up for that beautiful designer bag right? And why shouldn’t you! You totally deserve it, and it’s probably going to be a much better purchase than that £25 pouch that you only use once.
I hope you guys are ready for this new space and I can’t wait to hear your thoughts on all to come. This doesn’t mean that you’re not going to ever see a high street piece on here ever or that I’m suddenly too cool for Zara (hah!) but it does mean that I’m only going to show you the things I think are truly WORTH it, leading us to all make more mindful.
Shloka xo

